Design Probes

Far-future research dialogue by Philips Design

FOOD takes a provocative and unconventional look at areas that could have a profound effect on the way we eat and source our food 15-20 years from now.

These investigations, like other probe projects, examine the possible consequences of various (long-range) social trends and 'weak signals' emerging from the margins of society. In the case of food, this involved tracking and interpreting issues like the shift in emphasis from curative to preventative medicine, the growth in popularity of organic produce, implications of genetic modification, land use patterns in growing what we eat, the threat of serious shortages, and rising food prices. The result was an extension to Philips Design's ongoing design probes program with three new projects; Diagnostic Kitchen, Food Creation and Home Farming.

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